How user experience can affect search engine rankings

User Expereince and SEO

Today, search engines employ hundreds of different factors in determining search results, to return the best possible result for the user. While backlinks and keywords are important, they are only a piece of the puzzle.

Search engines now look at many aspects of your website design and your user metrics to assess how relevant your website is to a specific search query. This is where UX SEO has become a key factor.

Because of this, we focus on the usability of your website and ask questions like:

1. Is your website visually attractive?

2. Is the layout/design confusing?

3. Is the text easy to read?

4. Is the content well laid out with engaging headers?

5. Is the menu visually appealing and minimalistic?

In this video, we have shared the impacts of user experience in Search engine ranking!

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